Marketing automation that enables you and your team to:
Centralize all your marketing tools so they’re easy to locate and use.
Select and personalize a template with contact information.
Share content across multiple distribution channels.
Track results of marketing activities among users.
— all while maintaining your established brand.
Introducing a new marketing automation platform to your team? Want to make sure the launch is successful? In our latest Insights blog, our SVP of Marketing Technology shares 10 practical tips for turning satisfied users into adopters.more>
Marketing forecasters predict that more companies will adopt SaaS solutions to advance their business goals and strategies. Our Marketing Technology SVP, Brian McClear, completely agrees with this trend and suggests five reasons why corporate leaders should be on board with SaaS.more>
How do you know what marketing automation platform to choose for your organization? Which one will really help you create, share and manage your content marketing efforts most efficiently and effectively? Here are some practical tips that our SVP of Marketing Technology suggests in our latest Insights blog.more>